1. Optimize Images for Faster Loading
Images can take a lot of time to load, especially if the connection is not the best. It’s not just a matter of aesthetics, it’s also a matter of user experience.
For this reason, you want to make sure that your images are optimized as much as possible. This way it will be faster for the user to load and you will be able to make sure that your site looks as impressive as possible. Images are one of the number one reasons websites load slow and a local SEO consultant will ensure your images load quickly so your website performs well in Google
Some tips on optimizing images:
– Make sure that the file size is under 200kb
– Avoid using too many colors
– Use a JPEG format instead of PNG or GIF
– Keep dimensions around 1000px or less
2. Clean Your Web Hosting Caches
A cache is a collection of data that has been saved to enable faster retrieval in the future. When you visit a web page, your browser decides to save it in its cache file. This is done so that when you revisit this webpage at another point in time, your browser will be able to retrieve the files from the cache instead of downloading them all over again.
A web hosting service can also have caches on their servers for each website they host. These are used to store content and improve how quickly it can be retrieved by browsers. However, if not properly configured, these caches might cause problems with your website. For instance, if the server’s cache is too small or expires too soon then this will slow down how fast your site loads for visitors
3. Reduce the Number of HTTP Requests
HTTP requests are becoming more and more of a problem these days. Google’s “PageSpeed Insights” has become one of the most prominent tools for testing websites. It measures speed by analyzing how quickly a website responds to HTTP requests. Sites that require more HTTP requests are ranked lower on the page speed insights scale.
Many web developers use HTTP response compression to decrease the number of HTTP requests that need to be made when loading content on web pages. It can also reduce the amount of data that needs to be transferred over the network, which in turn decreases latency (the time taken for a single round-trip between server and browser). As servers typically compress content using Gzip or DEFLATE algorithms, they can serve it with less time and resources than uncompressed content, leading to faster
4. Use a CDN to Serve Static Content
CDNs have evolved over the years, becoming a critical component in many organizations’ IT infrastructures. The use of CDN has increased significantly because it is capable of mitigating the web performance bottlenecks that are frequently caused by oversubscribed internet connections. The reason for this is that CDN acts as a cache for popular content, meaning that any user request for data will be satisfied from the nearest server rather than directly from the website’s origin server. There are many free CDN options like Cloudflare
Code compression is the process of reducing the size of a computer file, especially one containing software. Compressing a file typically makes it take up less space on disk or takes up less bandwidth. If you work with a local digital marketing agency they will always check tht your files are compressed.
WD Ocala offers web design and SEO services in the Gainesville area. All of our sites are optimized to load quickly.