An Intro to Wix (Features & Flexibility)

What is Wix?

Wix is a website builder, but it is so much more than that. It is a complete and comprehensive platform for small and medium businesses (SMB) to build and manage their websites, eCommerce stores, and mobile apps.

The company was founded in 2006 by Avishai Abrahami and Nadav Abrahami. The founders were asked to create a website for an event that they were hosting, as they couldn’t find an easy solution online (at the time). They ended up creating their own solution for this problem.

When you create your account with Wix you can select from different templates or design your own from scratch. You can edit any of the pages on the site by adjusting the content blocks and adding text and images. 

Features of Wix

With Wix, you can create a beautiful website with just a few clicks. It has all the tools you need to create your company website or personal portfolio. There are no coding skills required because Wix takes care of that for you. Website Designers can upload their own images and have text blocks where they can change the color, font, size and position to make it look however they want. Wix is also a well known blogging platform for local businesses.

If you are looking for a minimalist design, or if you are looking for something more complex with custom-made layouts, Wix has got it all.

They launched Wix eCommerce as their very own eCommerce platform allowing entrepreneurs to sell products online and make dropshipping stores.

Wix vs WordPress

Many people who are starting out on their website journey consider Wix and WordPress. While both platforms can be used to create an excellent site, they are not the same.

Wix is a more straightforward approach to building a website while WordPress is an all-in-one platform that covers every aspect of your site.

WordPress offers you more features than Wix, but it is also more complicated to use and style your site. WordPress’s learning curve also means that it might take longer for you to get your site up and running compared with Wix.

On both platforms performing local SEO and national SEO is made possible through stategic planning and making use of integrated tools.

Wix Flexibility and Ease of Use

Wix is a website builder that has been around for a while. It has been built to be easy to use and to provide a lot of flexibility. Be sure to check out their Free logo maker if you want to reat more about choosing a logo design be sure to read our blog.

With Wix, you don’t need any programming skills or design experience to create a great-looking site. The drag-and-drop editor is one of the best features of the builder as it allows anyone from beginners or those without any design skills at all to easily create professional-looking sites with no hassle.

The intuitive interface allows you to focus on your content and not on complicated coding languages.

To get a custom quote for Gainesville web design and SEO, contact us today!

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